Music is so 2019. Spotify has significantly broadened their offering in 2020, hosting everything from audiobooks to podcasts. We were tasked with launching Spotify’s new audio+ platform, Listening Is Everything, for Indonesia, Thailand and the Philippines.
With the onset of Covid-19 travel restrictions, we had to change our original direction. We decided animation could bring the idea to life, and reached out to a studio in New Zealand, Passion Pictures. Connecting animators from across our target markets, we brought our colourful vision to life.